Being a bodywash lover, I have used literally many bodywashes available in market and online as well,cheaper one and high end as well. So trust me this is the best, everyone in my family loved it, there is mild scent, which is really long lasting . Love the moisturizing effect. I was afraid of the packaging as I have seen in review but the packaging was good, that loofah is also a good one, not super soft, but it lathers well. I am definitely going to buy again.