About the Startup
Malika Sadani, Founder - CEO, Mom of 2
An engineer and MBA by education, Malika worked as a banker before quitting her job to become a full time mom. The Moms Co. was born out of her uncompromising attention to the smallest of details and her desire that no mom should have to compromise on products.
“I am an obsessive mother, always have been. I’m sure there are enough moms like me who want the best for themselves and their babies and hate having to compromise on the safety of the products they use for themselves and their family.”
Her quest has got her to use the best pregnancy and baby care products available globally, and at The Moms Co., her constant endeavour is to create the same high quality natural products in India.
Mr. Shripad Nadkarni, Brand Mentor, Marketing Guru, helps us shape the brand for moms
Mr. Nadkarni is an angel investor, startup founder and one of India’s top-marketing gurus. As the VP Marketing Head at Coca-Cola India, he shaped the brand for more than 10 years leading the “Thanda Matlab Coca Cola” campaign. Prior to this, he was VP Marketing for the Johnson & Johnson Consumer Business where he spent time understanding the Indian mom and her needs.
“Many of the leading brands in this space are full of potentially harmful chemicals and additives. The obsessive drive of The Mom's Co. to offer only the safest for babies and their moms is truly inspiring. It is an international brand that happens to be born in India.”
With over 30 years of experience working with Moms and building brands in India, Shripad works closely with Malika as a Mentor to create a brand that relates to Indian moms, one that they can call their own.
Mr. Nandu Nandkishore, Global Board Member, sets our safety norms
Mr. Nandkishore is a highly regarded and much sought-after advisor on leadership and brand building. He has 33 years of experience working in consumer packaged goods in both emerging and developed global markets. He worked as an Executive Vice President for Asia, Oceania and Africa (AOA) with Nestlé before serving as the Global Head for Infant Nutrition. Currently, he serves as an executive fellow at London Business School.
“Many existing brands have a crisis of trust, with several recent scandals about their use of carcinogens as ingredients. There is a crying need for natural, toxin free, safe products which The Moms Co. is trying to fill.”